Business success stories: Emma & Tom’s
CEO
Emma Welsh
Location
Melbourne, VIC
Industry
Wholesale distribution: food and beverage
Healthy innovations across business operations
Emma & Tom’s is a proudly Australian owned business founded in 2004. They also have one of the most inspirational business success stories for food and beverage wholesale distributors. Their brand philosophy, Look After Yourself, runs deep inside the business. They are committed to helping all Australians look after themselves by offering great tasting, healthy, nutritious, minimally processed whole fruit products. By using technology to help drive their growth, their expanding range now includes fresh whole fruit smoothies, refreshing quenchers, lightly sparkling fruit juices and snack bars packed with fruit, seeds and nuts.
Emma & Tom’s needed:
High volume accounting capability
Multi-site inventory management
Integrated purchasing & invoicing
A cloud-based system
A cost effective, scalable product
“It’s given us the ability to handle more products and the complexities associated with them. Dealing in fresh foods requires zero lag in operations and JCurve meets this requirement perfectly.”
A growing distribution network
With a national distribution network centrally managed from their Melbourne headquarters, inventory control is a critical component of this growing business. Distributing fresh and packaged products to over two and a half thousand cafes, deli’s and supermarkets nationally, from four different distribution centres, Emma & Tom’s needed a business management solution with serious grunt.
Having outgrown MYOB, Emma & Tom’s was struggling under the volume of transactions and inadequate inventory management when they went searching for an integrated solution for their business operations. After considering the capability of Xero, Emma decided they needed a system that could grow with their international ambitions. “Xero gets rave reviews, but we knew its limitations and determined early on that we needed more than the SME accounting packages offered. We needed a solution that would integrate and optimise our operations, allow our workforce to be more flexible, scale as the company grew and offer cloud-based cost benefits by eliminating the need for servers and updates.”
“We need an exceptional, scalable ERP system capable of managing the width and breath of our businesses complexity and JCurve delivers that.”
Empowered growth
30% year-on-year revenue growth
The power to manage multiple inventory locations and stock lines through JCurve ERP’s unified solution has driven growth of 30% year-on-year since implementation in 2013. As Emma explained, “It’s given us the ability to handle more products and the complexities associated with them. Dealing in fresh foods requires zero lag in operations and JCurve ERP meets this requirement perfectly.”
Emma elected for a forward-thinking approach to the implementation of JCurve ERP. “We decided to bring over only essential historical data, a decision which gave us the ability to more clearly focus on future growth.”
It was a decision that freed Emma and her team up to focus on inventory management, production management, planning, payroll and accounting functions of the system. “We know there are still more features in the platform to take advantage of, and we’re working closely with JCurve Solutions to optimise them specifically for our needs. JCurve Solutions’ commitment to our unique business has been really great.”
And with plenty of scope to drive their business further, Emma is looking forward to the future. “With multiple warehouse locations and foreign currency capability, we’re looking towards business opportunities beyond Australia. We need an exceptional, scalable ERP system capable of managing the width and breadth of our businesses complexity and JCurve ERP delivers that.”
Information and resources
Article
AFR (Australian Financial Review) article on Emma & Tom’s growth.
Video
3-minute video: The Emma & Tom’s Growth Story.
Video
2-minute explainer video: What Is ERP Software?
Whitepaper
Free whitepaper download: The ERP Buyer’s Guide.
Why consider JCurve ERP for your small business software?
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One system
For SMEs and growing companies right through to enterprise organisations, leveraging a streamlined ERP system that delivers best-practice business processes can be the key to continued success.
Make informed, agile business decisions with real-time data that’s accessible from wherever you are. See increased process efficiency. Reduce costs and save your team serious time. Set your business up for real growth with a scalable cloud ERP.
All core business needs
JCurve Solutions (ASX: JCS) is the global #1 NetSuite 5-Star partner and exclusive provider of the small business edition of NetSuite, JCurve ERP. JCS has completed over 600 successful cloud ERP implementations.
JCS takes the time to understand your individual business needs. Work with an Australian-led team of experts with solid experience across multiple industries to maximise value from your ERP.
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