Web Tracking

Typically, as in the case of banner ads and paid search results, leads are directed to landing pages in your Web site rather than online forms. The method of tracking lead source and other information differs depending on whether you are using a JCurve hosted site or a site hosted by a third party. If you create a link to your home page with the leadsource parameter, this lead source is maintained for that visitor. When the visitor registers through your Web site, the lead source is saved in the customer record created by registration. This information is maintained even in the event that the visitor leaves your site and returns later. The lead source is also passed to the customer record if the visitor submits an online customer form even if the Lead Source field is not on the form.